Pattaya Supports Miss Chinese Universe Pageant 2025, Strengthening Thai-Chinese Ties Through Soft Power

Bangkok, September 16th, 2025 – Pattaya City has announced its support for the Miss Chinese Universe Pageant (MCUP) 2025, a prestigious international beauty pageant for women of Chinese descent, aimed at developing Thai-Chinese friendship and promoting cultural exchange. The announcement was made during a press conference at Sphere Gallery, Emsphere Shopping Centre, Bangkok, attended by Mr. Damrongkiat Phinijkan, a member of the Pattaya City Council, and Mr. Pittaya Phirom-on, Assistant Secretary to the Mayor of Pattaya, representing the city’s leadership.

Marking the 50th anniversary of diplomatic relations between Thailand and China, the event is organized by Thai Jia Ranai Group Public Company Limited, in collaboration with Thailand Headlines and Mangu Magazine. The pageant will be broadcast live across Thai, Chinese, and international media networks, reaching an estimated global audience of over 50 million. The initiative shows Thailand’s soft power, showcasing its cultural richness and tourism potential while reinforcing Pattaya’s role as a leading international tourism destination.

The MCUP 2025 aims to select a representative who embodies the spirit of Thai-Chinese friendship, promoting cultural and economic teamwork. Pattaya’s involvement shows its commitment to cultural exchange, tourism, and the development of young talent on a global stage, further solidifying its reputation as a world-class city.

*Source: Ms. Chinanang Chumchuea, Public Relations, Tourism and Sports Division, Pattaya City*

English version: Adam Judd for The Pattaya News.

Adam Judd
Mr. Adam Judd is the Chief of Content, English language, of TPN Media since December 2017. He is originally from Washington D.C., America, but has also lived in Dallas, Sarasota, and Portsmouth. His background is in retail sales, HR, and operations management, and has written about news and Thailand for many years. He has lived in Pattaya for over a decade as a full-time resident, is well known locally and been visiting the country as a regular visitor for over 15 years. His full contact information, including office contact information, can be found on our Contact Us page below. Stories please e-mail Editor@ThePattayanews.com About Us: https://thepattayanews.com/about-us/ Contact Us: https://thepattayanews.com/contact-us/